Jordan has a tradition of welcoming visitors: camel caravans plied the legendary King’s Highway transporting frankincense in exchange for spices while Nabataean tradesmen, Roman legionnaires, Muslim armies and zealous Crusaders all passed through the land, leaving behind impressive monuments. These monuments, including Roman amphitheatres, Crusader castles and Christian mosaics, have fascinated subsequent travellers in search of antiquity and the origins of faith. The tradition of hospitality to visitors remains to this day. Western travellers have been exploring the Middle East for well over a century, but Jordan is a relative newcomer to tourism, welcoming only a fraction of the numbers who visit neighbouring Egypt and Israel. Its popular image abroad encompasses not much more than camels and deserts, yet this is a country of mountains, beaches, castles and ancient churches, with an urbane people and a rich culture. It is safe, comfortable and welcoming – and by far the region’s most rewarding destination.